Skip to main content
Search Button
United States Kobo store Gift Cards Help

Rakuten Kobo

Wishlist

Shopping Cart

You're getting the VIP treatment!

Item(s) unavailable for purchase
Please review your cart. You can remove the unavailable item(s) now or we'll automatically remove it at Checkout.
itemsitem
itemsitem

Recommended For You

Loading...


“david ogilvy”

Showing 1 - 12 of 12 results for “david ogilvy”
Skip side bar filters

  • Ogilvy on Advertising

    by David Ogilvy ...
    A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business."Told with brutal candor and prodigal generosity, David Ogilvy reveals:• How to get a job in advertising• How to choose an agency for your product• The secrets behind advertising that works• How to write successful copy—and get people to read it• Eighteen ... Read more

    $14.99 USD

  • The de Havilland Mosquito

    Through the Eyes of a Pilot

    by David Ogilvy ...
    The de Havilland DH 98 Mosquito was one of the fastest and most versatile aircraft of the Second World War. One of the first multi-role aircraft, it was used for reconnaissance and also as a fighter, fighter-bomber, night fighter and interceptor. This book, written by David Ogilvy, one of the last surviving pilots to have flown Mosquitos in squadron service and later in a civilian capacity, spread ... Read more

    $11.99 USD

People who read these also enjoyed

  • The Adweek Copywriting Handbook

    The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters

    by Joseph Sugarman ...
    Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success. ... Read more

    $17.00 USD

  • Scientific Advertising

    by Claude C. Hopkins ...
    Advertising is utterly unprofitable, and I could prove it to you in one week. End an ad with an offer to pay five dollars to anyone who writes you that he read the ad through. The scarcity of replies will amaze you. ... Read more

    $0.99 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • The Copywriter's Handbook

    A Step-By-Step Guide To Writing Copy That Sells (4th Edition)

    by Robert W. Bly ...
    The classic guide to copywriting, now in an entirely updated fourth editionThis is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers . . . even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and ... Read more

    $12.99 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • The Lords of Easy Money

    How the Federal Reserve Broke the American Economy

    by Christopher Leonard ...
    The Wall Street Journal Best Book of the YearNEW YORK TIMES BESTSELLERThe New York Times bestselling business journalist Christopher Leonard infiltrates one of America’s most mysterious institutions—the Federal Reserve—to show how its policies spearheaded by Chairman Jerome Powell over the past ten years have accelerated income inequality and put our country’s economic stab... ... Read more

    $14.99 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • Your Next Five Moves

    Master the Art of Business Strategy

    by Patrick Bet-David ...
    From the creator of Valuetainment, the #1 YouTube channel for entrepreneurs, and “one of the most exciting thinkers” (Ray Dalio, author of Principles**) in business today, comes a practical and effective guide for thinking more clearly and achieving your most audacious professional goals.**Both successful entrepreneurs and chess grandmasters have the vision to look at the pieces in front of them ... Read more

    $14.99 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • The Science of Self-Learning

    How to Teach Yourself Anything, Learn More in Less Time, and Direct Your Own Education

    by Peter Hollins ...
    How to learn effectively when you have to be both the teacher and student. Work smarter and save yourself countless hours.Self-learning is not just about performing better in the classroom or the office. It’s about being able to aim your life in whatever direction you choose and conquering the obstacles in front of you.Replicable methods and insights to build expertise from ground zero.The ... ... Read more

    $3.99 USD or Free with Kobo Plus

  • The Robert Collier Letter Book. Illustrated

    by Robert Collier ...
    The Robert Collier Letter Book by Robert Collier is a classic and influential guide to persuasive writing that has shaped the fields of advertising, sales, and direct marketing for nearly a century. First published in 1931, the book distills Collier’s deep understanding of human psychology into practical advice on how to write letters that motivate readers to take action. Drawing on his experience ... Read more

    $0.99 USD

  • My Life in Advertising

    by Claude C. Hopkins ...
    My Life in Advertisng:This book is not written as a personal history, but as a business story. I have tried to avoid trivialities and to confine myself to matters of instructive interest. The chief object behind every episode is to offer helpful suggestions to those who will follow me. And to save them some of the midnight groping which I did.One night in Los Angeles I told this story to Ben ... Read more

    $0.99 USD

  • The Millionaire Master Plan

    Your Personalized Path to Financial Success

    by Roger James Hamilton ...
    From an entrepreneur and investor, an inspiring, easy-to-follow guide to pinpointing, understanding, and improving your financial standing.Expert Roger James Hamilton has designed nine steps in an accessible color-coded manner that ranges from red (barely living paycheck-to-paycheck) all the way to ultra-violet (where generating income is simply no longer a worry).First, you’ll take a quick test ... Read more

    $13.99 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • How to Write a Good Ad: A Short Course in Copywriting - Second Edition

    Masters of Copywriting

    by Dr. Robert C. Worstell, Victor O. Schwab ...
    Series series Masters of Copywriting
    A Proven Marketing Course in 10 Simple Lessons"Most advertising copywriters know their fundamentals. Many of us practice them. Some of us should get back to them."Whether one is now studying to go into the field of copywriting, whether he is new in the craft, or whether he has been a practitioner in it for years, his knowledge—and practice—of these fundamentals will determine the extent of his ... Read more

    $5.99 USD or Free with Kobo Plus