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  • Strategies for Joint Venture Success (RLE International Business)

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    Series series Routledge Library Editions: International Business
    Although published thirty years ago this book accurately predicted that joint-ventures would become an increasingly prominent feature on the corporate landscape. This book, based on the experience of managers in both successful and unsuccessful joint ventures has been written expressly to help managers improve the performance of their joint ventures. It discusses the area of joint venture design ... Read more

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  • Essential Principles of Business for CSEC: 4th Edition

    Discover Principles of Business as a real-world subject through thought-provoking case studies and prepare effectively for the CSEC May/June 2019 examinations.-Develop knowledge systematically with each section focusing on a specific aspect of the syllabus, and clear syllabus references throughout.-Revise for the exam with unit summaries, in-chapter challenges, and MCQs.-Increase confidence with ... Read more

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  • How to be a Social Entrepreneur

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  • Crisis, Issues and Reputation Management

    Series series PR In Practice
    Handling a crisis and knowing how to manage the potential reputational damage that can occur has become a top priority for all businesses. Learn from international brands like Nestle, Unilever, McDonalds, Cadbury, RBS and more, to discover the value of reputation management and how to effectively and proactively approach the Corporate Social Responsibility of your business.Whether it is an ... Read more

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  • Dark Art

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    An industry insider's timely analysis of a field in fluxBusiness and financial public relations, a discreet industry that generates multimillion-dollar revenues for mainly private agencies around the world, is entering a time of unprecedented change. This authoritative analysis from an experienced and well-connected PR practitioner explains the new tactics shaping strategic communications in the ... Read more

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  • Pearson Edexcel A level Business

    Ian Marcousé's accessible and engaging textbooks brought together in one updated volume covering everything your students need to know for the Pearson Edexcel A level Business specification.- Breaks content down into short, clear chapters - covering all topics in the depth students need- Updated business examples throughout the text and in end of unit case studies bring the subject to life- A ... Read more

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  • What You Need to Know about Business

    Business is big. Actually, it's often small and medium-sized too. But the point is that it matters – a lot.This book is designed to answer all those confusing questions that flit through your mind when you get to the business pages of the paper, and stop you being embarrassed in job interviews.It explains the things you really need to know about business, and will tell you:What the point of ... Read more

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  • Business Organisation for Construction

    by Chris March ...
    With a user-friendly style and a strong theoretical base, Business Organisation for Construction provides readers with the tools required to skillfully and successfully operate a business in today's construction industry. Arranged into three sections, Chris March explains:strategy and vision, business finance and the market placethe organization, recruitment, support, motivation and leadership of ... Read more

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