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Martech Management

Aligning Marketing Technology with Business Strategy

by Tim P. McMahon ...

Martech Management: Aligning Marketing Technology with Business Strategy offers a clear and practical guide to navigating the complex world of Marketing Technology (Martech). This book empowers marketers to harness Martech tools and data effectively, aligning their marketing strategies with business objectives to drive measurable growth and revenue.Offering a step-by-step process for identifying ... Read more

$60.99 USD

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Martech Management: Aligning Marketing Technology with Business Strategy offers a clear and practical guide to navigating the complex world of Marketing Technology (Martech). This book empowers marketers to harness Martech tools and data effectively, aligning their marketing strategies with business objectives to drive measurable growth and revenue.Offering a step-by-step process for identifying
... Read more
Comparing Charismatic Leaders’ Communication Styles

A Study of Presidents Barack Obama and Donald Trump

by Tim P. McMahon ...

Series series Routledge Focus on Communication Studies
In examining the presidencies of Barack Obama and Donald Trump, and by extension their communication styles, this book provides a foundation for understanding charismatic leadership and its potent effect on followers.The book identifies each leader’s charismatic leadership attributes, focusing specifically on communication and impression management. It presents a qualitative collection of leader ... Read more

$33.99 USD

In examining the presidencies of Barack Obama and Donald Trump, and by extension their communication styles, this book provides a foundation for understanding charismatic leadership and its potent effect on followers.The book identifies each leader’s charismatic leadership attributes, focusing specifically on communication and impression management. It presents a qualitative collection of leader
... Read more
Fostering Employee Buy-in Through Effective Leadership Communication

by Tim P. McMahon ...

Based on a case study of leadership communication in a time of organizational change, this book gives new leaders insights into the tools and skills needed to become effective, motivating communicators in their leadership careers.Taking a holistic approach to communication and leadership, the book argues that employees buy in to change when they collectively feel engaged in meaningful work that ... Read more

$58.99 USD

Based on a case study of leadership communication in a time of organizational change, this book gives new leaders insights into the tools and skills needed to become effective, motivating communicators in their leadership careers.Taking a holistic approach to communication and leadership, the book argues that employees buy in to change when they collectively feel engaged in meaningful work that
... Read more

The Echo Machine

How Right-Wing Extremism Created a Post-Truth America

by David Pakman ...

**AN INSTANT NEW YORK TIMES AND USA TODAY BESTSELLERA vital exploration as we head into the 2026 midterm elections of how right-wing extremism, media manipulation, and ideological echo chambers have eroded critical thinking and deepened political divisions—and how we can fight back to save our democracy“One of the most important voices we have on the left right now.”—Brian Tyler Cohen, YouTuber ... Read more

$13.99 USD

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**AN INSTANT NEW YORK TIMES AND USA TODAY BESTSELLERA vital exploration as we head into the 2026 midterm elections of how right-wing extremism, media manipulation, and ideological echo chambers have eroded critical thinking and deepened political divisions—and how we can fight back to save our democracy“One of the most important voices we have on the left right now.”—Brian Tyler Cohen, YouTuber
... Read more

Also available as: Audiobook
Drive

The Surprising Truth About What Motivates Us

by Daniel H. Pink ...

The New York Times bestseller that gives readers a paradigm-shattering new perspective on motivationMost people believe that the best way to motivate is with rewards—known as the carrot-and-stick approach. That's a mistake, says Daniel H. Pink, author of To Sell Is Human: The Surprising Truth About Motivating Others.In this provocative and persuasive new book, Pink asserts that the secret to high ... Read more

$7.99 USD

Also available as: Audiobook

The New York Times bestseller that gives readers a paradigm-shattering new perspective on motivationMost people believe that the best way to motivate is with rewards—known as the carrot-and-stick approach. That's a mistake, says Daniel H. Pink, author of To Sell Is Human: The Surprising Truth About Motivating Others.In this provocative and persuasive new book, Pink asserts that the secret to high
... Read more

Also available as: Audiobook
Leadership on the Line, With a New Preface

Staying Alive Through the Dangers of Change

by Ronald Heifetz, Marty Linsky ...

The dangerous work of leading change--somebody has to do it. Will you put yourself on the line?To lead is to live dangerously. It's romantic and exciting to think of leadership as all inspiration, decisive action, and rich rewards, but leading requires taking risks that can jeopardize your career and your personal life. It requires putting yourself on the line, disrupting the status quo, and ... Read more

$25.19 USD or Free with Kobo Plus

The dangerous work of leading change--somebody has to do it. Will you put yourself on the line?To lead is to live dangerously. It's romantic and exciting to think of leadership as all inspiration, decisive action, and rich rewards, but leading requires taking risks that can jeopardize your career and your personal life. It requires putting yourself on the line, disrupting the status quo, and
... Read more
Twilight of American Sanity

A Psychiatrist Analyzes the Age of Trump

by Allen Frances ...

“Unravel[s] the national psyche that brought our politics to this moment.” — Evan Osnos, The New YorkerA landmark book, from “one of the world’s most prominent psychiatrists” (The Atlantic): Allen Frances analyzes the nation, viewing the rise of Donald J. Trump as darkly symptomatic of a deeper societal distress that must be understood if we are to move forward. Equally challenging and profound, ... Read more

Was $11.99 USD Now $1.99 USD

Also available as: Audiobook

“Unravel[s] the national psyche that brought our politics to this moment.” — Evan Osnos, The New YorkerA landmark book, from “one of the world’s most prominent psychiatrists” (The Atlantic): Allen Frances analyzes the nation, viewing the rise of Donald J. Trump as darkly symptomatic of a deeper societal distress that must be understood if we are to move forward. Equally challenging and profound,
... Read more

Also available as: Audiobook
Act Like a Leader, Think Like a Leader

by Herminia Ibarra ...

You aspire to lead with greater impact. The problem is you’re busy executing on today’s demands. You know you have to carve out time from your day job to build your leadership skills, but it’s easy to let immediate problems and old mind-sets get in the way. Herminia Ibarra-an expert on professional leadership and development and a renowned professor at INSEAD, a leading international business ... Read more

$23.99 USD or Free with Kobo Plus

Also available as: Audiobook

You aspire to lead with greater impact. The problem is you’re busy executing on today’s demands. You know you have to carve out time from your day job to build your leadership skills, but it’s easy to let immediate problems and old mind-sets get in the way. Herminia Ibarra-an expert on professional leadership and development and a renowned professor at INSEAD, a leading international business
... Read more

Also available as: Audiobook
People, Power, Change

Organizing for Democratic Renewal

by Marshall Ganz ...

At a moment when our democratic abilities seem to have eroded, and political, economic, and technological forces have weakened the capacity for collective action, People, Power, Change is a once-in-a-generation book for anyone who wants to create real and lasting change. Marshall Ganz is one of the world's leading authorities on democratic organizing, and this book is the culmination of his ... Read more

$19.99 USD

Also available as: Audiobook

At a moment when our democratic abilities seem to have eroded, and political, economic, and technological forces have weakened the capacity for collective action, People, Power, Change is a once-in-a-generation book for anyone who wants to create real and lasting change. Marshall Ganz is one of the world's leading authorities on democratic organizing, and this book is the culmination of his
... Read more

Also available as: Audiobook
Leadership BS

Fixing Workplaces and Careers One Truth at a Time

by Jeffrey Pfeffer ...

Finalist for the 2015 Financial Times and McKinsey Business Book of the YearBest business book of the week from Inc.comThe author of Power, Stanford business school professor, and a leading management thinker offers a hard-hitting dissection of the leadership industry and ways to make workplaces and careers work better.The leadership enterprise is enormous, with billions of dollars, thousands of ... Read more

$4.99 USD

Also available as: Audiobook

Finalist for the 2015 Financial Times and McKinsey Business Book of the YearBest business book of the week from Inc.comThe author of Power, Stanford business school professor, and a leading management thinker offers a hard-hitting dissection of the leadership industry and ways to make workplaces and careers work better.The leadership enterprise is enormous, with billions of dollars, thousands of
... Read more

Also available as: Audiobook
Beyond Contempt

How Liberals Can Communicate Across the Great Divide

by Erica Etelson ...

A guide to productive dialogue across ideological divides with practical tools for building trust, defusing hostility, and approaching hot-button topics.With the election of President Biden, many liberals thought that the world of political discourse would somehow go back to normal. But the continued extremism of Republican politicians and conservative pundits has only stoked the flames of ... Read more

$2.99 USD or Free with Kobo Plus

Also available as: Audiobook

A guide to productive dialogue across ideological divides with practical tools for building trust, defusing hostility, and approaching hot-button topics.With the election of President Biden, many liberals thought that the world of political discourse would somehow go back to normal. But the continued extremism of Republican politicians and conservative pundits has only stoked the flames of
... Read more

Also available as: Audiobook
The Politics of Crisis Management

Public Leadership under Pressure

by Arjen Boin, Paul ‘t Hart, Eric Stern, Bengt Sundelius ...

Crisis management has become a defining feature of contemporary governance. In times of crisis, communities and members of organizations expect their leaders to minimize the impact, while critics and bureaucratic competitors make use of social media to blame incumbent rulers and their policies. In this extreme environment, policymakers must somehow establish a sense of normality, and foster ... Read more

$30.99 USD

Crisis management has become a defining feature of contemporary governance. In times of crisis, communities and members of organizations expect their leaders to minimize the impact, while critics and bureaucratic competitors make use of social media to blame incumbent rulers and their policies. In this extreme environment, policymakers must somehow establish a sense of normality, and foster
... Read more

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Top Series in United States

Routledge Focus on Communication Studies

Martech Management

Comparing Charismatic Leaders’ Communication Styles

Fostering Employee Buy-in Through Effective Leadership Communication

People who read these also enjoyed

The Echo Machine

Drive

Leadership on the Line, With a New Preface

Twilight of American Sanity

Act Like a Leader, Think Like a Leader

People, Power, Change

Leadership BS

Beyond Contempt

The Politics of Crisis Management

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Top Series in United States

Routledge Focus on Communication Studies

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