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“ellis dunley”

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  • Before You Hire Your First Helper

    Document the Job, Calculate the Cost, and Decide What You Can Hand Over

    de Ellis Dunley ...
    Before You Hire Your First Helper is written for owner-operators who are running out of hours and wondering whether bringing in a helper is the right move. The book begins where many readers are: feeling the weight of tasks that have no end and a calendar that offers no relief. It treats that feeling not as a signal to act immediately, but as the starting point for a deliberate decision.The core ... Leer más

    $3.99 USD

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  • The Small Business Planner

    The Complete Entrepreneurial Guide to Starting and Operating a Successful Small Business

    de Larry Wilson ...
    The entrepreneur's comprehensive companion: "Clear, concise, and to the point . . . [The author] has an excellent grasp of running a small business." —Steve Pallen, President, R&D, E-MetrotelWhat are the ten most common marketing mistakes? How do you avoid costly mistakes when planning for a new business? What should be avoided when planning a business web site? These are just a few of the many ... Leer más

    $8.09 USD o gratis con Kobo Plus

  • The Pricing Roadmap

    How to Design B2B SaaS Pricing Models That Your Customers Will Love

    de Ulrik Lehrskov-Schmidt ...
    Pricing can make or break a SaaS company. Get it right and watch your product click with your market, dropping acquisition costs and exploding growth. Get it wrong and join the graveyard of great SaaS products that never turned into great SaaS businesses.The Pricing Roadmap teaches you how to design pricing models that both your customers and your sales team will love. Learn how to:Create ... Leer más

    $6.99 USD

  • Publishing for Profit

    Successful Bottom-Line Management for Book Publishers

    de Thomas Woll ...
    Publishing in the 21st century is a rapidly changing business, and this highly readable and comprehensive reference covers it all: editorial acquisition and process, the importance of metadata, operations procedures, financial benchmarks and methods, and personnel management as well as product development, production, and sales and marketing. Written for the practicing professional just starting ... Leer más

    $14.99 USD o gratis con Kobo Plus

  • Perfect Phrases for Setting Performance Goals

    de Douglas Max, Robert Bacal ...
    Series series Perfect Phrases Series
    Set the bar for outstanding performanceA follow-up to the top-selling Perfect Phrases for Performance Reviews, this book provides managers with phrases and goals that describe expected future performance from their direct reports. A timesaving job aid for any performance review or plan, the book:Makes it easy for managers to set high performance goals for executives, management, or non-managers ... Leer más

    $9.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Sexy Little Numbers

    How to Grow Your Business Using the Data You Already Have

    de Dimitri Maex, Paul B. Brown ...
    Imagine if you could identify your business’s most profitable customers, craft a better marketing strategy to communicate with them, and inspire them to buy more? Well now you can. And the best part is that you can do it using the data you already have.Today, everything we do creates data, and the volumes are enormous. Virtually every time someone views something online, enters search on Google, ... Leer más

    $5.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Strategic Database Marketing 4e: The Masterplan for Starting and Managing a Profitable, Customer-Based Marketing Program

    de Arthur Middleton Hughes ...
    Providing the most current marketing theories and strategies for 15 years—now updated to cover digital platforms so you can expand your reach even further!Retaining all the advice, tips, tactics, and strategies that has made it the go-to resource for marketers who take their craft seriously, Strategic Database Marketing now shows how to use marketing metrics, measure them, and predict the most ... Leer más

    $62.99 USD

  • Will It Fly?

    The Idea Tester

    de Carla Langhorst ...
    Have you been offered a once-in-a-lifetime opportunity? Do you have a potentially ground-breaking idea? Are you contemplating starting your own business? If youve answered yes to any of these questions, then youve already taken the first step. The second step is the Idea Tester. Contrary to popular belief, writing a business plan isnt the best gauge of your dreams success; its the second best. If ... Leer más

    $8.69 USD

  • Lean Product Management

    Successful products from fuzzy business ideas

    de Mangalam Nandakumar ...
    A guide to product management exploring the best practices: identifying the impact-driven product, planning for success, setting up and measuring time-bound metrics, and developing a lean product roadmap.Key FeaturesIdentifying Impact-Driven ProductsInvesting in Key Business OutcomesValue mapping to maintain a lean product backlogUtilizing time-bound product metricsEliminating process wasteBook ... Leer más

    $26.59 USD o gratis con Kobo Plus

  • Data Driven Marketing For Dummies

    de David Semmelroth ...
    Embrace data and use it to sell and market your productsData is everywhere and it keeps growing and accumulating. Companies need to embrace big data and make it work harder to help them sell and market their products. Successful data analysis can help marketing professionals spot sales trends, develop smarter marketing campaigns, and accurately predict customer loyalty. Data Driven Marketing For ... Leer más

    $16.00 USD

  • The Essential Guide to Corporate Real Estate

    de CoreNet Global ...
    The Essential Guide to Corporate Real Estate is a fundamental examination of Corporate Real Estate (“CRE”). As a foundational manual, the guide covers the spectrum of variables shaping the daily decisions of CRE professionals and provides insights and strategies for effective management. ... Leer más

    $14.39 USD o gratis con Kobo Plus

  • Successful Direct Marketing Methods

    de Bob Stone, Ron Jacobs ...
    Direct marketing has grown beyond its roots in traditional mail order to embrace a host of new technologies, customer relationship-building techniques, and performance measures. Today, businesses and nonprofits of all kinds use direct marketing, which now garners 25% of the U.S. marketer's budget, surpassing newspapers and broadcast TV.Hailed as the “bible” of direct marketing for over 30 years, ... Leer más

    $56.99 USD