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“ernan roman”

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  • Voice-of-the-Customer Marketing: A Revolutionary 5-Step Process to Create Customers Who Care, Spend, and Stay

    de Ernan Roman ...
    Learn how you can use the revolutionary five-step marketing process that helped Microsoft, NBC Universal, and IBM achieve double-digit increases in sales."When HP uses the Voice of the Customer methodology, our marketing campaign results improve dramatically: response rates improve 3X to 10x, sales increase 2x or more, and we can spend far less to get great results. When we don’t use VOC, our ... Leer más

    $25.99 USD

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  • Crucial Conversations Tools for Talking When Stakes Are High, Second Edition

    de Kerry Patterson, Joseph Grenny, Ron McMillan, Al Switzler ...
    The New York Times bestseller that changed the way millions communicate“[Crucial Conversations] draws our attention to those defining moments that literally shape our lives, our relationships, and our world. . . . This book deserves to take its place as one of the key thought leadership contributions of our time.”—from the Foreword by Stephen R. Covey, author of The 7 Habits of Highly Effective ... Leer más

    $12.99 USD

  • The No-Cry Nap Solution: Guaranteed Gentle Ways to Solve All Your Naptime Problems

    Guaranteed, Gentle Ways to Solve All Your Naptime Problems

    de Elizabeth Pantley ...
    Winner of Disney’s iParenting Media Award for Best Product“Easy naptime solutions that really work--without any tears.”Kathy Lynn, President, Parenting Today“Naps: Children need them. Parents want them. Here are the tools to make them happen.”Maureen A. Doolan Boyle, Executive Director, MOST (Mothers of Supertwins), Inc.Does your child:nap only in your arms, a sling, a s... ... Leer más

    $16.99 USD

  • The Apple Experience: Secrets to Building Insanely Great Customer Loyalty

    de Carmine Gallo ...
    Praise for THE APPLE EXPERIENCE"There are three pillars of enchantment: likability, trustworthiness, and quality. The Apple experience is the best modern-day example of all three pillars. Carmine's book will help you understand and implement the same kind of world-class experience."--Guy Kawasaki, author of Enchantment: The Art of Changing Hearts, Minds, and Actions and former chief evangelist of ... Leer más

    $19.99 USD

  • The Post-Traumatic Stress Disorder Sourcebook : A Guide to Healing, Recovery, and Growth: A Guide to Healing, Recovery, and Growth

    A Guide to Healing, Recovery, and Growth

    de Glenn Schiraldi ...
    The Definitive Resource for Trauma Survivors, Their Loved Ones, and HelpersTrauma can take many forms, from witnessing a violent crime or surviving a natural disaster to living with the effects of abuse, rape, combat, or alcoholism. Deep emotional wounds may seem like they will never heal. However, with The Post-Traumatic Stress Disorder Sourcebook, Dr. Glenn Schiraldi offers a remarkable range of ... Leer más

    $14.99 USD

  • Disney U: How Disney University Develops the World's Most Engaged, Loyal, and Customer-Centric Employees

    de Doug Lipp ...
    With a Foreword by Jim Cora, former Chairman of Disneyland International"A leadership blueprint, applicable in any organization." -- Captain D. Michael Abrashoff, U.S. Navy (Ret.), and author of It's Your Ship"When I first arrived at The Walt Disney Company, I was surprised to find I had to go back to school--at Disney University! There, I learned the fundamentals of guest service that ... Leer más

    $20.99 USD

  • Customer Service Training 101

    Quick and Easy Techniques That Get Great Results

    de Renee Evenson ...
    Your service team may represent the first, last, or only interaction point between your customers and your company. Your front-line service professionals make or break countless opportunities, leads, sales, and relationships every day. Completely revised and updated to meet the challenges of a new service landscape, the second edition of Customer Service Training 101 presents proven techniques for ... Leer más

    $7.99 USD

  • The Gamification Revolution: How Leaders Leverage Game Mechanics to Crush the Competition

    de Gabe Zichermann, Joselin Linder ...
    THE REVOLUTION WILL BE GAMIFIED MASTER THE GAMIFIED STRATEGIES THAT WILL TRANSFORM YOUR BUSINESS--OR BE LEFT BEHINDGamification: It's the hottest new strategy in business, and for good reason--it's helping leading companies create unprecedented engagement with customers and employees. Gamification uses the latest innovations from game design, loyalty programs, and behavioral economics to help you ... Leer más

    $23.99 USD

  • Customer Service Management Training 101

    Quick and Easy Techniques That Get Great Results

    de Renee Evenson ...
    Becoming a great customer service manager requires an intentional focus on skills beyond those required for exemplary customer service. Building off the success of her book Customer Service Management Training 101, author Renée Evenson shows readers what it takes to advance to the next stage in their careers--focusing on their development as managers. Filled with the same accessible, step-by-step ... Leer más

    $7.99 USD

  • Leading the Starbucks Way: 5 Principles for Connecting with Your Customers, Your Products and Your People

    de Joseph Michelli ...
    Lead Your Business the Starbucks WayForeword by Herve Humler, President and COO, The Ritz-Carlton Hotel Company, L.L.C.One of the best-recognized and admired brands in the world, Starbucks singlehandedly transformed the ordinary delivery of coffee into a cultural phenomenon--a result of the company’s exemplary leadership practices.Joseph Michelli, author of the Wall Street Journal, USA Today, and ... Leer más

    $18.99 USD

  • Big Book of Low-Cost Training Games: Quick, Effective Activities that Explore Communication, Goal Setting, Character Development, Teambuilding, and More—And Won’t Break the Bank!

    de Mary Scannell, Jim Cain ...
    Make training a game that everyone can win!Featuring activities and exercises designed for groups of any size, The Big Book of Low-Cost Training Games proves that training can still deliver outstanding results, even when you’re watching the bottom line.Whether you’re a trainer or facilitator, a group leader or manager, you’ll find the games in this book are excellent tools for building trust, ... Leer más

    $21.59 USD

  • Strategy from the Outside In: Profiting from Customer Value

    de Christine Moorman, George S. Day ...
    Make customer value a C-Suite priority for lasting profits and growthWhile the Great Recession ravaged the balance sheets of long-standing leaders in their respective industries, many companies have actually gained market share, grown revenuesand profits, and created more value for customers. These are not flash-in-the-pan companies—world-beatersone year and stragglers the next. They are companies ... Leer más

    $25.19 USD